In 2024, the Lancashire-based institution reimagined its prospectus strategy to meet the expectations of today’s tech-savvy students without abandoning the tactile charm of print. The result? A digital-first, print-light approach powered by Prospectus Plus – one that has already contributed to their best-ever enrolment numbers.
Choice is up, personalisation is not. PDFs are everywhere. Expectations are unmet. Here's how the sector can close the gap in one cycle...
Prospectus Plus and the College Marketing Network surveyed 26 UK colleges, uncovering gaps between perception and reality in prospectus use, especially around sustainability, cost-effectiveness, and how engagement is measured.
What began as a sustainability and efficiency initiative evolved into a broader digital transformation – one that moved ownership of the prospectus between departments for the first time in institutional memory.
We spoke with Bethan Evans (Marketing Executive at Coleg Gwent) to see how Coleg Gwent is redefining the role of the prospectus, and using it to compete smarter.
Most colleges wait until the end of a website project to think about the prospectus. Leyton Sixth Form College did the opposite - and it changed everything!
UniTasterDays switched to Prospectus Plus for a high-quality, accessible digital guide—eliminating PDFs, boosting flexibility, and simplifying content.
We’re teaming up with the College Marketing Network to launch The State of the Prospectus, a sector-wide research project uncovering the real impact, challenges, and future of prospectuses in UK FE.
We partnered with UCAS to analyse 330+ student touchpoints around Discovery events. The Prism Report uncovers what drives engagement and why traditional approaches are losing impact, drawing on surveys, follow-ups, and in-depth interviews.
As the first FE group in the UK to fully implement a digital prospectus, EEG is now positioned as a leader in sustainability and digital innovation in education. The group’s partnership with Prospectus Plus allowed it to reduce its environmental…