Research

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We Ordered 57 University Prospectuses, Here’s What We Found (2025 Edition)

Choice is up, personalisation is not. PDFs are everywhere. Expectations are unmet. Here's how the sector can close the gap in one cycle...

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10 Surprising Truths About Prospectuses in Colleges, Backed by New Research

Prospectus Plus and the College Marketing Network surveyed 26 UK colleges, uncovering gaps between perception and reality in prospectus use, especially around sustainability, cost-effectiveness, and how engagement is measured.

A photo of the Prospectus Plus team reviewing physical prospectuses

The State of FE Prospectuses

We’re teaming up with the College Marketing Network to launch The State of the Prospectus, a sector-wide research project uncovering the real impact, challenges, and future of prospectuses in UK FE.

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The Prism Report: What Students Really Want from University Recruitment

We partnered with UCAS to analyse 330+ student touchpoints around Discovery events. The Prism Report uncovers what drives engagement and why traditional approaches are losing impact, drawing on surveys, follow-ups, and in-depth interviews.